This ad campaign for International Women’s Day is a great example of a brand doing it right! Molson redesigned the PWHL jerseys to let the athletes names be seen instead of staying hidden underneath their ponytails. Agency: Rethink #advertisingtiktok #marketing #adcampaign #internationalwomensday #iwd #womensday #molson #pwhl #marketingtiktok
This week’s advertising news roundup features: Levi’s and Beyoncé, the latest British Airways OOH campaign, a new pet-focused campaign from Ikea, Thomas English Muffins giving us “fellow kids” energy, and a definite April Fool’s collab from Pringles and Olipop. #advertisingtiktok #adcampaigns #marketing #branding #ooh #advertising #greenscreen #greenscreenvideo
This week’s advertising roundup features: some attention-grabbing ads for male checkups, Billie Eilish and her 116 million besties, Burger King’s senior citizen love, Ford taping over 70,000 logos during the Final Four, and my brand new logo by @Jesse Taylor!! 🤩 #advertisingtiktok #marketing #adcampaigns #branding
This new ad for @MANSCAPED is so well done. It’s a clever and relatable visual metaphor that makes for a simple and hilarious commercial. Done by the agency Pereira O’Dell 👏 #advertisingtiktok #advertising #marketing #commercials #advertisingcampaign #greenscreen #greenscreenvideo
Liquid Death isn’t following the typical marketing path. They don’t seem to care about “best practices” or traditional “campaign” structures. They’re doing it the way they want to do it, and it works. This article by their VP of Creative, Andy Pearson, was a great look into the philosophy that drives every marketer’s favorite brand. #advertisingtiktok #marketing #liquiddeath #branding
The new W you’ve been seeing at McDonald’s is not about International Women’s Day. It’s a new campaign dedicated to anime. Just clearing up some confusion and misconceptions from a recent video 👍 The video about IWD: @Stuff About Advertising #advertisingtiktok #marketing #mcdonalds #wcdonalds
In this week’s advertising roundup: a powerful spot from Coordown for World Down Syndrome Day, a new campaign from Stella Artois and kinda David Beckham, fun TikTok content from paint brand Behr, and general LinkedIn nonsense. #advertisingtiktok #marketing #adcampaigns #branding #greenscreen #greenscreenvideo
Copywriting tip: When you’re writing a headline based on a benefit (not a feature) try to push beyond that thought. Use your copy-crafting skills to turn that benefit into an attention-grabbing, thought-provoking, and compelling headline. #advertisingtiktok #marketing #copywriting #copywritingtips #writingtips #copywritersoftiktok
This week’s advertising roundup features: WcDonald’s, Wieden + Kennedy layoffs, Monica Lewinsky for Reformation, a sleek new model from Fisher Price, HR Block’s reality TV campaign, and the Kellogg’s CEO being out of touch. #advertisingtiktok #adcampaigns #adcampaign #marketing #branding #advertisingnews